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Digital marketing industry is booming massively because it is a new and effective way of marketing. This is a cost effective way of advertising that can target the right market, specifically. It is growing quickly because it is new and fresh and every company is looking to be as successful as they can be while spending less. There are so many different options available today and new ones are always arising. Many of these new options are being created because the old choices are simply not working for some companies. Digital marketing is an industry that will continue to grow for years to come.